Some thoughts...

101 Shopify Conversion Tactics

When you have an issue on your site, there are a ton of things you can try to make the situation better. Below are a list of symptoms and different options of things you can try to increase conversions. Everyone's store and audience is unique. That's why we recommend everyone make changes in a data-driven and tested way.

How I get high end entrepreneurs on the phone 89% of the time

Through my years of building my business, there are times when things have plateaued or I have simply become stuck, not sure what to do next. For years I would cold email authors or bloggers to try to get 15 minutes of their time to get advice. These requests often fell flat. About a year ago, I discovered a game changer for me. (...)

Basecamp email teardown

Basecamp is the ubiquitous web based project management software. I use it along with a massive number of other companies. I really like Sam Hulick's onboarding teardowns. In the past few years, organizations have tried different combinations of strategies to engage users and get them using the product in a way that will likely get (...)

How lifecycle emails can significantly boost revenue

In the web application, lifecycle emails are all the rage. Some claiming even 10% revenue when done right. What exactly are they and how can they help? If you are building web and mobile apps for clients, consider implementing these for your clients. They will love you for it. First off here are some claims: By sending highly-targeted (...)

Free Giveaway - How to run a roadmapping session

TL;DR Get the Roadmapping HOWTO by signing up to the mailing list at the end of the page When companies come to us, few of them knew the first thing about building a product. In fact, some of their products were stalled for YEARS because they didn't know how to get it started. Since this was so common, we started offering a service (...)